The Rolex Collection Day-Date 40
Rolex
Day-Date 40
Oyster, 40 mm, platinum and diamonds
M228396TBR-0002 Price upon request*
ROLEX PRICING POLICIES
Rolex’s suggested retail price before applicable taxes. Rolex reserves the right to change the prices at any time without notice.
Rolex’s suggested retail price before applicable taxes. Rolex reserves the right to change the prices at any time without notice.
All prices are Rolex's suggested retail prices inclusive of V.A.T. Prices can be modified at any time without notice.
Rolex
Day-Date 40 Oyster, 40 mm, platinum and diamonds
M228396TBR-0002
Oyster, 40 mm, platinum and diamonds
M228396TBR-0002
*
Price upon requestROLEX PRICING POLICIES
Rolex’s suggested retail price before applicable taxes. Rolex reserves the right to change the prices at any time without notice.
Rolex’s suggested retail price before applicable taxes. Rolex reserves the right to change the prices at any time without notice.
All prices are Rolex's suggested retail prices inclusive of V.A.T. Prices can be modified at any time without notice.
- Gender
Men
- Model Size
40 mm
- Material
Platinum
- Dial
Ice blue set with diamonds
- Collection
Day-Date
- Reference
228396TBR
- Bezel
Set with diamonds
- Water-Resistance
Waterproof to 100 metres / 330 feet
- Movement
mechanical, Perpetual, self-winding
- Caliber
3255, Manufacture Rolex
- Power Reserve
Approximately 70 hours
- Bracelet
President, semi-circular three-piece links
- Certification
Superlative Chronometer (COSC + Rolex certification after casing)
- Simple Material
Platinum
- Spec Oyster Architecture
Monobloc middle case, screw-down case back and winding crown
- Winding Crown
Screw-down, Twinlock double waterproofness system
- Crystal
Cyclops lens over the date, Scratch-resistant sapphire
- Precision
-2/+2 sec/day, after casing
- Oscillator
Paramagnetic blue Parachrom hairspring. High-performance Paraflex shock absorbers
- Escapement
Chronergy with optimized energy efficiency
- Winding
Bidirectional self-winding via Perpetual rotor
- Clasp
Concealed folding Crownclasp
- Gem Setting
10 baguette-cut diamonds
- Size
Large size
- Dial Color
Colored dial, Gem-set dial
- Bracelet Material
Platinum
- Background-color
Silver
- Brand
Rolex
- Ice-Blue DialThe ice-blue dial is the discreet and exclusive signature of a Rolex platinum watch. Rolex uses platinum, the noblest of metals, for the finest of watches. These exclusive dials can be found only on the Day-Date and the Cosmograph Daytona.
- Diamond-Set BezelGem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.
- Diamond-Set BezelGem-setters, like sculptors, finely carve the precious metal to hand-shape the seat in which each gemstone will be perfectly lodged. With the art and craft of a jeweller, the stone is placed and meticulously aligned with the others, then firmly secured in its gold or platinum setting. Besides the intrinsic quality of the stones, several other criteria contribute to the beauty of Rolex gem-setting: the precise alignment of the height of the gems, their orientation and position, the regularity, strength and proportions of the setting as well as the intricate finishing of the metalwork. A sparkling symphony to enhance the watch and enchant the wearer.
- PlatinumRare and precious, platinum is striking for its silvery whiteness and vibrant luminosity. It is among the densest and heaviest metals in the world, distinguished by unique chemical and physical properties such as exceptional corrosion resistance. Paradoxically, it is also soft, elastic and highly malleable, which makes machining and polishing especially difficult, demanding an extremely high degree of skill. Rolex always uses 950 platinum, an alloy consisting of 950‰ (thousandths) platinum, painstakingly crafted in-house by the fine metalworkers at Rolex. The noblest of metals for the finest of watches.


MODEL AVAILABILITY
All Rolex watches are assembled by hand with the utmost care to ensure exceptional quali-ty. Such high standards naturally restrict Rolex production capacity and, at times, the de-mand for Rolex watches outpaces this capacity.
Therefore, the availability of certain models may be limited. New Rolex watches are exclu-sively sold by Official Rolex Retailers, who receive regular deliveries and independently manage the allocation and sales of watches to customers.
C.D.Peacock is proud to be part of the worldwide network of Official Rolex Retailers and can provide information on the availability of Rolex watches.
HOW TO SET YOUR DAY-DATE 40
Synonymous with excellence and reliability, Rolex watches are designed for everyday wear, and depending on the model, perfectly suited for a wide range of sports and other activities. Built to last, these timepieces are characterized by their distinctive and timeless aesthetics. The Oyster Perpetual Day-Date 40 is the ultimate watch of prestige. Learn more about this model and how to set the time, date and day by watch-ing the video.
The Day-Date has always epitomized prestige and innovation. Exclusively made from precious met-als, it was the first calendar wristwatch to indi-cate, in addition to the date, the day of the week spelt out in full in a window on the dial. Rolex is releasing the Oyster Perpetual Day-Date 40 in 950 platinum – easily recognizable thanks to its ice-blue dial – with a fluted bezel for the first time. A cornerstone of Rolex’s aesthetic heritage, this striking component, which is found only on some Classic models in the Oyster Perpetual collection and until now has only been made in 18 ct gold, now exists in the most prestigious metal available.
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